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Local Search

Google MyBusiness

Google MyBusiness is your direct line to Google for your business profile. Users can then access your business contact information through Google Search and Google Maps. It is the easiest, as well as most necessary citation for your business to have.

Every project we take on here at Web Pro NJ includes our creating and configuring a Google MyBusiness page.

Internet Yellow Pages

Local search is a feature that all the major search engines offer to business owners with web sites. When a user submits a geographically constrained search query , the search engine responds with local area results. Often times the user will include a street address, city, or postal code. These are called explicit local intent. A search that is looking for something that would normally be consumed locally, such as “pizza” or “auto repair” would be considered implicit local intent.

Local Search can be considered the Yellow Pages of today. When was the last time you opened the Yellow Pages? The results pages links to everything you could possibly want, with regard to the service you’re looking for. It’s merely a click away. Everything you need is right there; the phone number, a map to the business, hours, email, product information and so much more.

97% of consumers search for local businesses online. Be there when they’re looking for you with local search. You can add photos, videos, and offers to show customers why they’ll want to choose you. Highlight special promotions and post live updates. Google Places is their version of local search.

Local search results can be highly effective, because they are exactly what the searcher is looking for. Most times they are already in the buying mode. It allows ads to be precisely targeted to the users query.

Google calls their local search Google Places, Yahoo! has Yahoo! Local, and Bing has Bing Local… go figure.

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